More About Me

I have spent the past 3 years working with my family and successfully launching an online retail business. Our aim of the business was to design product for women of all shapes, sizes & ages to feel comfy and yet still GLAM! I have worked across all aspects of a start up business. This includes having designed and launched a website my myself, built a large social media following on Facebook & Instagram and also planned & directed shoots. I was responsible for recruiting photographers, sets and models. I have been able to engage with bloggers on collaborations with big influencers with high amounts of followers and have successfully worked on designing new ranges for the upcoming seasons. I have worked closely with our factories to create the perfect quantities, fabrics and options for our customers. As a result of successfully running our family business, I have been able to gain a large understanding in the Ecommerce world and continue to enjoy doing so.

My work continues to grow in building our business that was launched on Silkfred at the start of last year. Our business fast became the number one best selling brand on Silkfred, which I am extremely proud of!

Below is an insight into the work that has gone into the business over the past 3 years.

@eddiclothing